
Influencer Press Kits & Brand Decks
“Content Creators need to set themselves apart by sharing their creative process and success stories with other brands.”- Jessica Zapatero
I’m a firm believer of first impressions. I’ve been early adopter of presenting clients with a press kit and brand deck to the media. From her early career in Silicon Valley to present day in Texas, she has used press kits as a client ‘brag book’. This tool has become very important in negotiating brand partnerships for her clients, resulting in over $250K worth of sponsorships.
I’ve co-designed messaging and artistic representation of my clients with a fine network of photographers, stylists, graphic designers, copywriters and collaborators.



















